Live Well. Naturally.
Vital Choice Health Store offers nutritional, supplemental and lifestyle products for people who care about their health — and the health of the world.
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Experience The Vital Choice Difference
Yesterday's service with today's convenience. Choose one of our many convenient pick up and delivery options, or stop in the store and speak with a Vital Choice expert!
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Quality Products
Concerned About Joint Health?
Looking for Natural Hair Color and Skin Care?
We have a great selection of health and beauty aids that feature clean, natural ingredients!
Our Education
All content on our site must be:
✔ Useful ✔ Usable ✔ Relevant ✔ Reliable
“The more you know about supplements, the smarter choices you can make and the more your health will improve.”
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RD Review: Perfect Hair, Skin Nails
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What Is Silent Inflammation and What Can We Do?
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“The quality of herbal products varies greatly based on which herb, where it comes from and when it was picked. We offer only top-quality products from around the world.”
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Become A Vital Choice Rewards Member!
The more you spend, the more you save. Plus, get double points on Tuesday. Sign up in the store and get your card today!
Are You Concerned About Bone Health?
Not all calcium supplements are the same. No bones about it! Ask us why.
About Us
The two brothers’ values have allowed Vital Choice to thrive for 20 years:
✔ Helpfulness ✔ Enthusiasm
✔ Thoroughness ✔ Integrity ✔ Teamwork ✔ Fun!
“No one on the Vital Choice team works on commission. Our focus is on helping customers, not on meeting sales goals."
Our Staff
Today, the Vital Choice staff includes a Registered Dietitian, a Certified Health Education Specialist (CHES®), and Health Assistants - all committed to helping you discover the products exactly right for you.